Mobile social networking

Identified and accessed the key players in China’s mobile media ecosystem for the client to short-list local business partners

• The client wanted to meet with a cross-section of companies in China as a way to expose the competitive environment, understand the market dynamics & identify potential partners
• For this Snapshot™ initiative, Intralink targeted with over fifty companies across the mobile media and social networking ecosystem
• Organised a one-week visit to China during which the client with twenty companies, including network operators, providers of mobile media services, handset OEMs and others
• Following the visit, the client has selected a market entry strategy and is in active discussions with potential partners